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The Fitzrovia Belle

4-star hotel · Fitzrovia, London

Long Weekend score

Good

No serious reports. in 233 reviews

Guests rate nearly every hotel highly: half the hotels in London are rated 8.2 out of 10 or more. So our score shows how a hotel compares with the rest, not how luxurious it is.

  • Rated higher than 46% of London hotels
  • 87% of guest comments are praise
  • 97% of guest photos show no damage
How this score is made
  • Rated higher than 46% of London hotels. Compared with 5,640 hotels in London. Counts for 50% of the score.
  • 87% of guest comments are praise. 539 praise, 79 complain. Counts for 30% of the score.
  • 97% of guest photos show no damage. 58 of 60 photos. Counts for 20% of the score.
  • Serious reports are never counted in. They are flagged beside the score, because one matters even when everything else is good.
  • $226 a nighttypical for two, before tax · from $132
  • 3 min walkto Goodge Street station
  • 233 guest reviewsfrom the last 2 years
  • 60 guest photostheirs, not the hotel's
The Fitzrovia Belle$226 a typical night
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At a glance

For

  • 15 min walk to the British Museum1.1 km by road
  • A station within walking distanceGoodge Street is 251 m away
  • Staff146 praise · 3 complain
  • Location138 praise · 0 complain
  • Cleanliness53 praise · 6 complain

Against

  • On a main road: Tottenham Court Road23 m from the building
  • Quiet at night31 complain · 16 praise
  • Heating and air conditioningcomplaints falling: 8.9 in 100 a year ago, 4.1 now15 of 233 guests

What guests reported

What guests say

233 reviews from the last 2 years. Most praised: staff (146 guests). Weakest: quiet at night, where 31 of the 47 who mention it complain.

Location1380Strength

Handy location for our stay and attractions

Booking network, October 2025, rated 6/10 by this guest

Good location, easy walk to a variety of the main London attractions.

Google, May 2026, rated 5/5 by this guest
Staff1463Strength

Excellent stay , very good hotel and great staff .

Google, October 2026, rated 5/5 by this guest

The staff were efficient and very friendly.

Booking network, April 2026, rated 9/10 by this guest

Good place I guess, but Service was very slow.

Google, April 2026, rated 3/5 by this guest
Beds501Strength

The bed and especially the pillows were first class, the location was perfect.

Booking network, August 2026, rated 10/10 by this guest

Comfy beds & great breakfast included.

Booking network, July 2026, rated 10/10 by this guest

Bed was uncomfortable - I felt like I was rolling to the middle.

Booking network, September 2025, rated 4/10 by this guest
Cleanliness536Strength

Room was cosy but clean and comfortable.

Booking network, January 2026, rated 8/10 by this guest

Our room was very clean and comfortable.

Tripadvisor, February 2026, rated 5/5 by this guest

Breakfast had limited choices and the rooms were not serviced during our stay!

Booking network, December 2025, rated 5/10 by this guest
Room size385Strength

Rooms are great, comfortable and spacious.

Google, June 2026, rated 4/5 by this guest

Excellent pub and very pleasant hotel with a large upstairs room.

Google, December 2025, rated 5/5 by this guest

Really good location was perfect

Booking network, December 2025, rated 9/10 by this guest
Food174Mostly good

Room, Staff, setting, food all excellent.

Booking network, August 2026, rated 10/10 by this guest

Food and drinks were verry nice !

Google, July 2026, rated 5/5 by this guest

The food we had wasn’t that appetising and was overcooked

Booking network, January 2026, rated 8/10 by this guest
Value186Mostly good

Overall good value for money a basic room with good en suite

Booking network, March 2026, rated 6/10 by this guest

The prices beat many hotels in the area.

Google, August 2026, rated 5/5 by this guest

Little bit on the pricey side, but it is central London and extremely good location for West End.

Booking network, July 2025, rated 10/10 by this guest
Breakfast6323Mostly good

Clean and tidy, staff great topped off by a 'full English' breakfast on the day of departure.

Booking network, December 2025, rated 9/10 by this guest

Breakfast was fabulous as was the coffee.

Booking network, August 2026, rated 10/10 by this guest

The breakfast was a bit basic, and the tube running directly under the venue was a bit disturbing late night and early morning.

Booking network, May 2026, rated 7/10 by this guest
Quiet at night1631Weak spot

Room was noisey throughour our stay.

Booking network, May 2026, rated 6/10 by this guest

We had to keep the window shut at night due to noise on the street.

Booking network, December 2025, rated 9/10 by this guest

A little noisy at night but as expected as on Tottenham Court Road.

Booking network, October 2025, rated 8/10 by this guest

Too few mentions to judge: room condition and views.

Who stays, and their score out of 10

Couples8.3275 reviews
Solo travellers7.886 reviews
Families8.360 reviews
Friends8.446 reviews
Business trips8.210 reviews

From every review of the last two years that gives a score and says who travelled, including those with no words.

All 1,261 Google ratings

5 stars63%
4 stars23%
3 stars9%
2 stars2%
1 star3%

Problems guests raised

Raised most: heating and air conditioning, in 15 of 233 reviews.

Heating and air conditioningcomplaints falling: 8.9 in 100 a year ago, 4.1 now15 of 2331 in 16 reviews

Well presented room and very comfy bed.

Booking network, January 2026, rated 8/10 by this guest

Our air conditioning wouldn’t seem to work which made the room stuffy, it was too noisy to have the window open.

Booking network, August 2026, rated 8/10 by this guest
Problems in the bathroom7 of 2331 in 33 reviews

Also there was a smell coming from the kitchen getting in the bathroom and it was very unpleasant.

Booking network, January 2026, rated 6/10 by this guest

The water pressure on the shower was a little low although, it was very warm.

Booking network, November 2025, rated 9/10 by this guest
Something broken in the room6 of 2331 in 39 reviews

After a busy day we wanted to chill in front of the tv but the signal was dreadful!

Booking network, January 2026, rated 8/10 by this guest

The TV signal was very hit and miss however.

Booking network, January 2026, rated 8/10 by this guest
Not as shown or booked4 of 2331 in 58 reviews

Picture of breakfast you have online is not what you get.

Booking network, August 2025, rated 3/10 by this guest

Okay I guess but not what I expected for what was in the photos.

Booking network, July 2025, rated 6/10 by this guest
Mould or damp4 of 2331 in 58 reviews

The hallway smelt damp and the breakfast was awful

Booking network, May 2025, rated 5/10 by this guest

Unfortunately, it always smelled very musty and moldy.

Google, August 2025, rated 4/5 by this guest
Unexpected charges and refunds3 of 2331 in 78 reviews

The extra charge for breakfast is therefore absolutely unjustified; any breakfast at the nearest café around the corner is a better choice.

Google, October 2025, rated 3/5 by this guest

Was told I was entitled to a free drink as a hotel guest that I was then charged for when checking out in the morning - I couldn't be bothered arguing it but not cool.

Booking network, April 2025, rated 8/10 by this guest

Serious reports

None found in 233 reviews.

Someone fell illNone found
Bed bugs or bitesNone found
Something stolenNone found
Harassment or discriminationNone found
A physical hazardNone found

Photos, checked

2 of the 60 guest photos we checked show damage or dirt (3%).

Guest photos showing damage or dirt2 of 603%

Guests’ photos confirm: restaurant (3), bar (11).

The hotel says it has no swimming pool, spa, gym or hot tub.

Price, place and rooms

Price

$226 is a typical night, from 268 dates checked in the coming year.

$226Typical night
$132Cheapest night
$483Dearest night

Weekends cost 13% more than weekdays

A typical night, month by month

Cheapest month: Nov 2026, $224Dearest month: Dec 2026, $244

Prices on booking sites, the day we checked

What each seller advertised on the one day we checked, so these sit outside the year-wide figures above and can fall below the typical price.

  • Super.com$245
  • Vio.com$260
  • deals.goseek.com$260
  • deals.etrip.net$260
  • Priceline$276
  • Booking.com$278
  • catchit.com$297
  • travelmyth.co.uk$297

Lowest advertised nightly rate for two adults; taxes and local fees are not included. Shown in US dollars.

Nearby

Goodge Street station is 251 m away by road, about 3 minutes on foot. There are 9 bars or clubs within 200 metres.

  1. Nearest main road: Tottenham Court Road23 m
  2. Nearest shop: M&S Simply Food2 min walk174 m by road
  3. Nearest station: Goodge Street3 min walk251 m by road
  4. The British Museum15 min walk1.1 km by road
  5. Big Ben2.8 km
  6. Buckingham Palace3.2 km
  7. Tower Bridge5.5 km

The lines are 5, 10 and 15 minutes on foot.

Bars and clubs right outside, within 200 m9
Places to eat within a 5 minute walk218

Distances follow the streets, not straight lines.

Rooms

4 room types, all 7 m².

  • Superior Double Room7 m²Bathtub in its photos
  • Deluxe Double Room7 m²
  • Double Room with Private Bathroom7 m²Bathtub
  • Double Room, EnsuiteNot stated

From the hotel's own room descriptions, checked against each room's photos.

How it compares

How it ranks

Guests who booked rate it 8.2 out of 10. 46% of the 5,640 hotels in London are rated lower, and a typical one is rated 8.2.

Every review site, out of 100

Google864.3 of 5 · 1,261 reviews
Tripadvisor844.2 of 5 · 271 reviews
Booking sites, guests who stayed828.2 of 10 · 1,135 reviews

If quiet at night matters to you

Here, 31 of the 47 guests who mention quiet at night complain. These nearby hotels do better on it.

The Grafton Arms Pub & RoomsFitzrovia · scored 97 out of 100 · $293 a night437StrengthThe Bloomsbury HotelFitzrovia · scored 89 out of 100 · $418 a night217Mostly goodHoliday Inn London - Regent's Park by IHGFitzrovia · scored 66 out of 100 · $258 a night289Mostly good

More hotels in London

The nearest first, with our score for each.

The Grafton Arms Pub & RoomsFitzrovia · $293 a typical night97 · StrongHoliday Inn London - Regent's Park by IHGFitzrovia · $258 a typical night66 · GoodRadisson Blu Hotel, London Euston SquareFitzrovia · $248 a typical night64 · MixedThe Bloomsbury HotelFitzrovia · $418 a typical night89 · StrongRadisson Blu Hotel, London BloomsburyFitzrovia · $374 a typical night65 · Good

All hotels in London

How we know

233 reviews counted · 89 photos checked · updated 10 October 2026
  • We collected this hotel's 900 most recent reviews from Google, Tripadvisor and the Booking network. 233 of them describe a stay in the last 2 years and are the ones counted here; the rest were 247 older, 110 in other languages, 243 with a score but no words and 67 about the restaurant rather than a stay.
  • The hotel replied to 3 of its 200 newest Google reviews.
  • 11 in every 100 reviews thank a staff member by name.
  • 3 reviews mention a free upgrade, a cake or a gift.
  • We looked at 89 photos: the first 29 of the hotel's own and the 60 newest from guests.
  • Every number on this page is counted, not estimated. Anything in quotation marks is a guest's own words.
The Fitzrovia Belle1 of 5
A bedroom with a yellow wall, a grey patterned wallpaper feature wall, a double bed with a black throw, and wall lights on either side of the bed.
A bedroom with a yellow wall, a grey patterned wallpaper feature wall, a double bed with a black throw, and wall lights on either side of the bed.
A collage of several photos shows a bedroom with a made double bed and folded towels, a tiled shower, a wall-mounted television, and red curtains by a radiator.
A collage of several photos shows a bedroom with a made double bed and folded towels, a tiled shower, a wall-mounted television, and red curtains by a radiator.
A pub-style bar with wood-panelled walls, beer taps, bar stools, a wall-mounted television showing tennis, and autumn leaves with fairy lights in the foreground.
A pub-style bar with wood-panelled walls, beer taps, bar stools, a wall-mounted television showing tennis, and autumn leaves with fairy lights in the foreground.
The street facade of The Fitzrovia Belle pub and hotel, with black paintwork, gold lettering, hanging flower baskets and wooden picnic benches on the pavement.
The street facade of The Fitzrovia Belle pub and hotel, with black paintwork, gold lettering, hanging flower baskets and wooden picnic benches on the pavement.
A hotel room corner with a wall-mounted Sony television above a black desk holding a kettle, a lamp and a book, with a black office chair and a black leather armchair in front of a white door and curtained window.
A hotel room corner with a wall-mounted Sony television above a black desk holding a kettle, a lamp and a book, with a black office chair and a black leather armchair in front of a white door and curtained window.

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