Zedwell Piccadilly Circus
3-star hotel · City of Westminster, London
Guests rate nearly every hotel highly: half the hotels in London are rated 8.2 out of 10 or more. So our score shows how a hotel compares with the rest, not how luxurious it is.
- Rated higher than 34% of London hotels
- 66% of guest comments are praise
- 75% of guest photos show no damage
How this score is made
- Rated higher than 34% of London hotels. Compared with 5,640 hotels in London. Counts for 50% of the score.
- 66% of guest comments are praise. 537 praise, 279 complain. Counts for 30% of the score.
- 75% of guest photos show no damage. 45 of 60 photos. Counts for 20% of the score.
- Serious reports are never counted in. They are flagged beside the score, because one matters even when everything else is good.
- $190 a nighttypical for two, before tax · from $33
- 1 min walkto Piccadilly Circus station
- 369 guest reviewsfrom the last 2 years
- 60 guest photostheirs, not the hotel's
At a glance
For
- A station within walking distancePiccadilly Circus is 89 m away
- Location257 praise · 0 complain
Against
- On a main road: Shaftesbury Avenue38 m from the building
- Guest photos show wear and dirt15 of the 60 photos guests took, and 1 of the hotel's 40
- Cleanliness76 complain · 72 praise
- Staff59 complain · 46 praise
- Room size49 complain · 15 praise
What guests reported
What guests say
369 reviews from the last 2 years. Most praised: location (257 guests). Weakest: cleanliness, where 76 of the 148 who mention it complain.
Location2570Strength
Very close to Piccadilly Circus and near underground, Zedwell is very well situated.
Tripadvisor, August 2026, rated 4/5 by this guest
The hotel is in a great spot, and the room was good for what we paid — simple but clean and comfortable.
Google, September 2026, rated 4/5 by this guest
Quiet at night5816Mostly good
You can't here the slightest bit of noise from the busy streets outside.
Tripadvisor, August 2026, rated 5/5 by this guest
It’s super convenient for central London and quiet amongst all the hustle of a busy city.
Tripadvisor, August 2026, rated 4/5 by this guest
The walls were thin and we could hear people talking through the wall at night.
Booking network, September 2026, rated 9/10 by this guest
Room condition228Mostly good
Struttura moderna e posizione ottima in pieno centro, Check in e check out in autonomia,
Booking network, September 2026, rated 7/10 by this guest
The location, the building very modern.
Booking network, September 2026, rated 7/10 by this guest
The bathroom bin was battered.
Booking network, September 2026, rated 6/10 by this guest
Beds3417Mostly good
The bed and pillows are comfortable.
Google, October 2026, rated 3/5 by this guest
Clean comfortable friendly hub , perfect central location especially for the theatre no frills just a comfy clean bed ,/ bathroom at a great price , my second stay here & I’ll be back
Tripadvisor, June 2026, rated 5/5 by this guest
Stayed in Cocoon 2, very small, bed was uncomfortable, nowhere except bed to sit down.
Booking network, August 2026, rated 4/10 by this guest
Value3333Split
The price is way too expensive.
Google, October 2026, rated 3/5 by this guest
Great location but wanted more facilities in the room for the money spent.
Booking network, August 2026, rated 5/10 by this guest
Expensive for just the room.
Tripadvisor, September 2026, rated 4/5 by this guest
Cleanliness7276Split
It wasn’t clean and my sons pillow had mould on it.
Booking network, September 2026, rated 4/10 by this guest
Corridor carpets look worn and dirty.
Booking network, September 2026, rated 5/10 by this guest
Cleanliness of the room was below expectations.
Google, October 2026, rated 2/5 by this guest
Staff4659Split
I asked for help at the “desk” and got no help.
Tripadvisor, June 2026, rated 1/5 by this guest
Hotel staff were not real helpful and some were rude tbh
Booking network, September 2026, rated 5/10 by this guest
Staff weren’t particularly friendly or helpful.
Booking network, August 2026, rated 6/10 by this guest
Room size1549Weak spot
Rooms are small, but to be honest, I can't complain considering the price.
Google, October 2026, rated 4/5 by this guest
The rooms are small but comfortable with en-suite bathrooms.
Google, October 2026, rated 4/5 by this guest
Too small room to even organize 2 carry on suitcases...
Booking network, September 2026, rated 8/10 by this guest
Views021Weak spot
The room didn't have a window, so be aware of that.
Google, September 2026, rated 4/5 by this guest
Fantastic location, but the windowless room takes some getting used to.
Google, September 2026, rated 4/5 by this guest
The no window concept, ac all the night makes you dehydrated
Booking network, September 2026, rated 8/10 by this guest
Too few mentions to judge: breakfast and food.
Who stays, and their score out of 10
From every review of the last two years that gives a score and says who travelled, including those with no words.
All 10,924 Google ratings
Problems guests raised
Raised most: unexpected charges and refunds, in 55 of 369 reviews.
Unexpected charges and refunds55 of 3691 in 7 reviews
What bothered us was the £15 charge for storing each piece of luggage.
Google, September 2026, rated 3/5 by this guest
They want £15 a bag to store it which I find outrageous.
Google, September 2026, rated 5/5 by this guest
Complaints the hotel left unresolved48 of 3691 in 8 reviews
Bed bug infestation in multiple rooms, service ‘crisis management’ denying the fact, saying it’s just normal insects and disregarding the truth.
Google, September 2026, rated 1/5 by this guest
The staff is not helpful left something in the room and they said they didn’t find it and they didn’t check
Booking network, September 2026, rated 8/10 by this guest
Problems in the bathroom37 of 3691 in 10 reviews
I didn’t like how you could see through the frosted glass.
Booking network, September 2026, rated 8/10 by this guest
Beware of frosted glass bathroom if you come with friends because they can see your silhouette from the beds.
Google, September 2026, rated 4/5 by this guest
Heating and air conditioning33 of 3691 in 11 reviews
There is air conditioning, but it is quite stifling.
Tripadvisor, August 2026, rated 2/5 by this guest
The hallways and rooms were very hot, it was a bit difficult to sleep at night due to the heat and the air-conditioner was locked at that temperature.
Booking network, September 2026, rated 7/10 by this guest
A booking not honoured23 of 3691 in 16 reviews
Really disappointing stay this time round (stayed 3x in the last couple years) we had to be moved rooms due to our first one smelling.
Tripadvisor, August 2026, rated 2/5 by this guest
The idea behind the rooms and beds were good - though booked another pattern of room.
Tripadvisor, July 2026, rated 3/5 by this guest
Insects or pests23 of 3691 in 16 reviews
Unfortunately I have been bitten by bugs, and home out in hives.
Booking network, September 2026, rated 4/10 by this guest
Bed bugs in the rooms, no help from the service.
Google, September 2026, rated 1/5 by this guest
Serious reports
22 in 369 reviews, most common first. Shown beside the score, never averaged into it.
Bed bugs or bites17 of 369 reviews
DONT GO THERE I STAYED THERE WITH MY PARTNER FOR TWO NIGHTS AND WE SAW A BED BUG, we are both covered in BED BITES and we had to spend a lot of money to deal with it
Tripadvisor, August 2026, rated 1/5 by this guest
We stayed in room 8112 from 24th–25th September and were bitten by bed bugs during our stay.
Tripadvisor, September 2026, rated 1/5 by this guest
A physical hazard5 of 369 reviews
Furthermore, the LED strip light had a dangerously exposed electrical connection covered in dust and kept flickering, making it impossible to leave it on.
Google, September 2026, rated 1/5 by this guest
Worse, the bathroom design is totally flawed; showering floods the entire floor.
Tripadvisor, July 2026, rated 1/5 by this guest
These are guests' own accounts from their reviews. We have not verified them, and the hotel may dispute them. A report is counted only when the guest says it happened at the hotel and holds the hotel responsible.
Photos, checked
15 of the 60 guest photos we checked show damage or dirt (25%).
Guest photos showing damage or dirt15 of 6025%
Of 60 guest photos, 15 show damage or dirt: stains in 9, rust or limescale in 4, dirty surfaces in 4 and peeling paint or cracks in 2, and some photos show more than one. Of the hotel's own 40, 1 do.
The hotel says it has no swimming pool, spa or hot tub.
Price, place and rooms
Price
$190 is a typical night, from 305 dates checked in the coming year.
Weekends cost 26% more than weekdays
A typical night, month by month
Cheapest month: Feb 2027, $114Dearest month: Sep 2027, $336
Prices on booking sites, the day we checked
What each seller advertised on the one day we checked, so these sit outside the year-wide figures above and can fall below the typical price.
- stayforlong.co.uk$221
- Super.com$225
- Vio.com$228
- deals.dealbase.com$228
- deals.goseek.com$228
- deals.etrip.net$228
- skyscanner.net$233
- trivago.deals$249
Lowest advertised nightly rate for two adults; taxes and local fees are not included. Shown in US dollars.
Nearby
Piccadilly Circus station is 89 m away by road, about 1 minute on foot. There are 32 bars or clubs within 200 metres.
- Nearest main road: Shaftesbury Avenue38 m
- Nearest station: Piccadilly Circus1 min walk89 m by road
- Nearest shop: Big Bite1 min walk92 m by road
- The British Museum17 min walk1.3 km by road
- Big Ben20 min walk1.5 km by road
- Buckingham Palace22 min walk1.7 km by road
- Tower Bridge4.8 km
The lines are 5, 10 and 15 minutes on foot.
Distances follow the streets, not straight lines.
Rooms
14 room types, from 8 to 67 m².
- Cocoon 18 m²Sleeps 11 Twin bed
- Cocoon 2 - Accessible10 m²Sleeps 21 Double bed
- Accessible Room10 m²Sleeps 21 Double bed
- Cocoon 2 Twin10 m²Sleeps 2
- Cocoon 210 m²Sleeps 21 Double bed
- Cocoon 312 m²Sleeps 31 Twin bed + 1 Double bed
The other 8 room types
- Family Room14 m²Sleeps 42 Double bed
- Family Cocoon14 m²Sleeps 42 Double bed
- Cocoon 414 m²Sleeps 42 Double bed
- Cocoon 618 m²Sleeps 63 Double bed
- Cocoon 820 m²Sleeps 84 Double bed
- Premium Family Cocoon30 m²Sleeps 61 Double bed + 2 Sofa bed
- Cocoon 1262 m²Sleeps 126 Queen bed
- Cocoon 1067 m²Sleeps 102 Twin bed + 4 Queen bed
From the hotel's own room descriptions, checked against each room's photos.
How it compares
How it ranks
Guests who booked rate it 7.9 out of 10. 34% of the 5,640 hotels in London are rated lower, and a typical one is rated 8.2.
Every review site, out of 100
14 Google reviewers ticked "Quiet", yet 16 guests complain about noise, and Shaftesbury Avenue runs 38 m away.
If views matters to you
Here, 21 of the 21 guests who mention views complain. These nearby hotels do better on it.
More hotels in London
The nearest first, with our score for each.
How we know
369 reviews counted · 100 photos checked · updated 10 October 2026
- We collected this hotel's 881 most recent reviews from Google, Tripadvisor and the Booking network. 369 of them describe a stay in the last 2 years and are the ones counted here; the rest were 15 older, 168 in other languages and 329 with a score but no words.
- The hotel replied to 139 of its 200 newest Google reviews.
- 2 in every 100 reviews thank a staff member by name.
- 1 review mentions a free upgrade, a cake or a gift.
- We looked at 100 photos: the first 40 of the hotel's own and the 60 newest from guests.
- Every number on this page is counted, not estimated. Anything in quotation marks is a guest's own words.